The company that Bush chose to hold up as a model of American entrepreneurship in his State of the Union Address, Baby Einstein, Inc., is the purveyor of perhaps the most widespread fraud in America.
How Poetic.
The company markets videos for the under 3 audience. They claim that these videos will promote learning and intelligence. To date, no scientific study has supported this claim. On the contrary, the consensus among child psychologists is that children under 3 should be exposed to as little "screen-time" as possible, as it may hamper psychological development and interfere with bonding with parents. In fact, Baby Einstein and another large company that sells videos for babies, are being sued by a child advocacy group for making unsubstantiated claims about their products.
And Bush just gave them the best free advertising they could possibly hope for.
Way to go.
No comments:
Post a Comment